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Pronunciation varies by accent · noun
(marketing, informal) A trend or craze relating to a marketed brand..
Because they don't want their (stupid, chicken, technophobic) competitors to wake up and get on the bandwagon, or should I say, brandwagon […]
Through online relationships, current loyal customers can possibly persuade new customers to jump on the brandwagon.
Use brandwagon when its meaning, tone and grammar fit the full sentence. A synonym is not always a direct replacement.
Brandwagon means (marketing, informal) A trend or craze relating to a marketed brand..
The closest synonym depends on the sentence and intended sense.
The opposite depends on the specific sense.
Because they don't want their (stupid, chicken, technophobic) competitors to wake up and get on the bandwagon, or should I say, brandwagon […]
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