Daypart

Quick meaning: Daypart is a noun meaning (television, radio) A part of the day in which a type of radio or television program apropos for that time period is aired.

Meaning

(television, radio) A part of the day in which a type of radio or television program apropos for that time period is aired.

More Meanings

1. (television, radio, transitive) To divide the broadcasting day of (a station) into periods airing different types of material.
2. (television, radio, transitive) To assign (material) to such a period.

Example Sentences

Prime time is the daypart with the most viewers.

A lot of Top 40 stations were heavily dayparted, so softer stuff only got played in the daytime, or harder stuff only got played at night.

Like most R&B stations, rap is dayparted after 6 p.m. but shunned between the hours of 9 p.m. and midnight, when the station runs its quiet storm show.

WMGI's new format, of which I heard a mere 20 minutes last night around 8, seemed to be brighter and much more uptempo. I imagine they've got the youngest stuff (i.e., the rap) dayparted into evenings only, and are being much less adventurous mornings.

Word Forms

• dayparts
• dayparting
• dayparted

Related Words

Related dictionary entries include dayparting, today, daylight, daywork, daycare, diarization.

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