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Pronunciation varies by accent · noun
A commercially-designed experience that combines entertainment and retailing..
We also are able to achieve that connection with retailtainment — our Oreo Stacking Contest, Grandparents Day, and our Wal-Mart Live broadcasts of exclusive concert performances from Garth Brooks, Britney Spears, Faith Hill, and others.
China "is the world leader in retailtainment," Mr. Menzer says. "You go into the store and there's a fashion show of some of your apparel lines.
Therefore, we anticipate consumers' perceived value and satisfaction with retailtainment will be different for consumers with high versus low likelihood to use instore technologies.
Use retailtainment when its meaning, tone and grammar fit the full sentence. A synonym is not always a direct replacement.
Retailtainment means A commercially-designed experience that combines entertainment and retailing..
Common synonyms include entertailing, shoppertainment.
The opposite depends on the specific sense.
We also are able to achieve that connection with retailtainment — our Oreo Stacking Contest, Grandparents Day, and our Wal-Mart Live broadcasts of exclusive concert performances from Garth Brooks, Britney Spears, Faith Hill, and others.
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